Create a Strategic Business Plan with Marketing Analytics

Written by Bill on . Posted in Geospatial analysis, Location intelligence market, What is location intelligence

Marketing analytics services

Location intelligence is utilized by a wide variety of businesses and enterprises across all industries. According to a February 2014 global business survey that was conducted by Dresner Advisory Services, location intelligence was found to be critical or very important for business planning. This was the case with over 50% of the participants within this survey.

There are a variety of reasons why a business would utilize marketing analysis services. This includes determining where best to place business marketing dollars to whether or not they are making wise investments. For a business to succeed, it’s vital that they ask the following question: “Are we receiving a solid return on our inves